I opened my first store about 17 years ago. It was a small and unhelpful place. However, in that somewhat sleepy place and a little unattractive I could see my dream come true.
That shop was for me to carry out my studies. I could not complain. At that time he worked really well. Apparently I did not need anything else. I was there, my photos and a place to welcome my clients. But, with time and with the increase in work, my new home is a bit tiny, too small to hold a real studio, so I decided to take advantage of the case.
An old shoemaker had to close his shop to go to retirement and it looks like he was just a few yards from mine. It did not make much sense to me. The walls and floors were covered with a dark carpet, it was definitely not one of the most inviting shops in the area, but the bottom for me was something more. In 2002 I opened my current store. I did not have time to change anything, but every day I went to work I brought in a piece of me. Only this time I have been convinced of making some changes.
With the help of Alexander, my dear friend, the store has changed shape. No more carpet, only light and bright colors as the light I use for my photographs. Finally, my clients can come in and be welcomed as they should. With my great joy many have noticed the changes. Of course, “the dress does not do the monk”, but maybe a little yes.
From the first store I can say that in just seventeen years things have changed a lot. We have the best technology, starting from the professional studio where I realize my expanded and upgraded shooters. We also applied a redefinition of spaces, devoting an entire area to meetings with young spouses.
Today, I can be happy with my work and my sacrifices, finding me in a store that mirrors me and my photographs.